Get Black Friday Ready: Strategies for Kids’ Clubs + a Special Offer
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Why Do I Need a Black Friday Strategy?
Black Friday is a busy period for businesses, and parents and guardians know it’s the perfect time for them to snatch up some good Black Friday offers. But how can you make sure your Black Friday offers stand out? And, more importantly, how can you make sure that you retain your current customers at a time when they’re carefully considering prices and outgoings?
To stay in the “keep” pile this Black Friday, you need a solid strategy. Luckily, you’ll find all the Black Friday strategies you need in this article. And before you start planning, don’t forget to check out our limited-time Black Friday offer. It might just be the best Black Friday offer for a booking and management system you’ve seen, giving your club the edge it needs to thrive this season.
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The power of advertising
You’re offering wonderful services at your kids’ club, but do parents know about them? If you’re not actively promoting your club where your customers are, you could be missing out on a whole lot of sign-ups.
Think about where parents spend their time. Are you marketing your club in those spaces? Whether it’s online, at local schools, or even at community hubs like restaurants and shops, your advertising should meet parents where they are.
For example, if most of your current customers found you through social media, focus your efforts there. Announce new classes, share updates on camps, or post behind-the-scenes fun from your sessions. Did you know that more than 50% of kids’ club bookings come from Facebook? That makes it one of the most powerful tools at your disposal.
Tips to boost your advertising this Black Friday
Here are some tips to make sure your advertising hits the mark:
- Post regularly on social media about what’s happening at your club. Include class updates, testimonials, and engaging photos or videos of kids having fun (with permission!).
- Promote your Black Friday offers across your social media channels. Use clear calls to action and remind parents about the limited-time nature of the offer (e.g., get your discount before it’s gone!). You could even run a countdown to build excitement!
- Send out email newsletters to keep in touch with your existing customers. Share exciting updates, announce new classes, and let them know what’s coming up in the future.
- Encourage word of mouth by asking parents for reviews. Post their feedback on your Facebook page and Google profile – these are the top platforms parents use when searching for kids’ clubs.
Bottom line: Even the best services won’t sell themselves if no one knows about them. Effective advertising makes sure your club reaches the right audience.
How can ClassForKids help you get ahead of the competition?
Yay! You’re all set for your Black Friday takeover! With strong branding, a customer-first focus, and irresistible offers, you’re ready to achieve the ultimate goal: more bookings!
Want to really outshine the competition this Black Friday? Here’s how the ClassForKids booking and management system can take your success to the next level:
- Easily schedule classes, trials, and camps
- Provide a 3-click booking experience parents love
- Take secure online payments with flexible options (including upfront payments)
- Reach parents effortlessly with updates, promotions, and trial follow-ups
- Automate waiting list management and never miss an opportunity
- Keep everything organised in one secure, easily accessible place
Sign up with ClassForKids today and enjoy all of these features for free until April 2025 – but hurry, this exclusive Black Friday offer won’t last forever.
Take your club to the next level with ClassForKids and makethis your best Black Friday yet.
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Melih Kalender
Melih’s our go-to for blogs that intrigue, guides that inform, and ads that grab your attention. When he’s not writing content, you’ll find him chasing the stories behind words, experimenting in the kitchen, or plotting his next big adventure.
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