Everything You Need To Know About Starting A Swim Club

Starting a sports club? Then you are in luck! Welcome to “Everything You Need To Know About Starting A Swim Club!”

We work with hundreds of swim clubs across the UK, so this essential guide is full of the advice they have told us they would have welcomed when starting out. 

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Swim Lesson Pricing

Let’s chat pricing. Get a swim club pricing plan in place by contemplating your goals and the cost of achieving them. Take, for example, the cost of paying any employees, renting a pool space and affiliate membership dues (e.g. Swim England). You’ll want to factor all of these - and all of your other costs - into your financial planning. 

Top tip: Pool hire is usually the largest expenditure for swimming clubs, so you’ll want to maximise pool time efficiency to reduce costs.

If you’re on a tight budget but dream of sharing your swimming knowledge and skills with young people, there are many support avenues you can wander down. All it takes is time (and sometimes some form-filling).

Swim Club Training

To be a stellar swim coach, you’ll first need the right qualifications. These include the Level 1 and Level 2 teaching qualifications awarded by Swim England / Northern Ireland / Scotland / Wales or the Swimming Teachers' Association (STA). New recruits can also obtain teaching qualifications via an apprenticeship programme. 

If you want to grow your club, consistency in the quality of your teaching is key. Develop the next generation of super swimmers with the swim club training courses listed in the guide for you and your coaches. They cover everything from basic skills to advanced and specialist techniques. 

Download the guide for our top tips on swimming club training and swim lesson training, including an interview scoring sheet template and a staff training plan template.

Everything You Need To Know About Starting A Swim Club

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Everything You Need To Know About Starting A Swim Club

Download

Swim Club Insurance

With great sportsmanship comes great responsibility. From data protection to risk assessments, establishing certain protection measures is a crucial element of managing a kids’ sports club.

Your safety net for when things don’t go to plan, insurance provides financial coverage in case of an accident or unforeseen circumstance. And having the right kind is a game-changer.

While not mandatory for all insurance providers, a risk assessment allows you to find and sidestep unwanted events – before they happen. Ensuring your swim club is GDPR and risk assessment ready will help feel safe knowing that your club’s data and information is protected.

Swim Lesson Equipment List

From kickboards to lane lines, make a splash with the right space and equipment for your swim club.

Consider these questions: Where can you get it from? And what equipment will you need? Will a venue let you rent the space and equipment together?

iPads, computers, speakers: What tech equipment do you need to run your swim club with confidence?

What are the costs associated with keeping your club’s lights on?

What's Included

Marketing Plan + Strategies

Marketing + advertising tips 

Marketing plan template

Social media post + calendar templates

Customer email template

Training + Recruitment Tips

Top tips on training + recruitment

Interview scoring sheet template

Staff training plan template

Insurance + Risk Assessments

Tips on GDPR + risk assessments 

Risk assessment template

List of insurance types

Equipment + Supplier Lists

Tips on sourcing club equipment

Comprehensive equipment list

Recommended suppliers list

Funding + Fundraising

Advice on finance planning

Comprehensive list of funding sources

Tips on fundraising for you club

Run your club with confidence

Get in touch with one of our friendly business coaches,
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