Scaling Up: The Ultimate Guide to Taking Your Kids Activity Business to the Next Level

Written by
Felicia Bugge
3
min read
Business Advice
Growth

How can I scale my kids' activity business?

So, you already run a successful kids activity business, but you want to scale your club even further? Maybe you feel a bit stuck after that initial growth spurt and don’t know how to continue to grow? Then this blog is for you! Read on to find out how you can increase your revenue and see continuous growth in your kids activity club.

Increase your revenue streams

Increasing your revenue streams is a great way to expand your kids activity business, and there are several ways to do this! Consider if you can offer any new types of classes or activities. Perhaps you can offer more classes to a wider variety of ages, or start offering 1-1 sessions and hip hop classes along with your regular sessions and contemporary dance classes. Maybe you can begin to offer holiday camps alongside your regular terms too. Offering a bigger variety of activities and classes means that you’re also more likely to attract new customers. The opportunities for creating more streams of revenue are endless! You just have to look at what else you could bring to the table and go for it!

[.blue__text]Read our blog about setting up your camp with ClassForKids![.blue__text]

Expand to new locations

You can also consider expanding your business to new locations and venues. By doing this, you’ll have the space and opportunity to provide more people with the chance to be a part of your club. If you feel nervous about setting up shop in a new location, you can utilise waiting lists. Waiting lists are a great way of testing the waters and seeing if there is a need for your club in the new location. All you have to do is set up a waiting list, promote it and see if enough parents register for the waiting list to make it a good idea. And bam! Now you have proof that there is a genuine interest for your club in the new location and you can confidently find another venue.

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Expand your team and optimise your systems

Expand your team and optimise your systems
As a club owner, you often end up investing lots of time and effort into your club. But, your main focus should be on the growth of your club, not on admin tasks or teaching classes. In order for you to take a step back and refocus your energy in this way, you might need to hire more staff to take care of the day-to-day running of your club. Consider if hiring more staff might be a good solution for you and your club!

Optimising your systems and the way that you run your club will also allow for further growth. For example, if you are currently taking bookings manually and using spreadsheets for registers, you could optimise your processes by using an online system like ClassForKids! An online system should make sure that all the information you need is organised and help cut down hours of admin. That means that you’ll have more time to spend on the overall growth of your club, because the daily tasks are already taken care of!

[.blue__text]See how the ClassForKids system can help you optimise your club![.blue__text]

Growing a kid's activity business can be challenging, but with the right strategies and tactics, it can be done successfully. The tips mentioned in this blog are great ways to scale your kids activity business and see continuous growth. Whether your goal is to take 100 or even 500 bookings, these tips are sure to help you reach your club’s true potential!

Felicia Bugge

Felicia is our resident Content Specialist. She is the mastermind behind most of our blogs, emails and Tiktoks! When she isn’t planning the next big email campaign or chasing participants for Tiktoks, she can be found travelling to new exotic places, reading the latest booktok book, or converting friends to using iPads for notes and calendars!