4 Questions To Ask In Your Next Kids Club Customer Survey

Written by
Carmela Caserta
1
min read
Business Advice
Marketing

Why should I be using parent surveys at my kids club? 

Customer satisfaction at your kids club is determined by several factors. From your relationship with parents to the value you provide, it’s key to understand what they truly think about your business. This is where surveys come in. They are the ideal way to gauge mass customer opinion. Further benefits include: 

  • Increased customer loyalty
  • Understanding perceptions 
  • Identifying areas of improvement
  • Helping customers feel valued
  • Create quality benchmark for the future

Want to make your payment and booking processes much easier to manage? Here’s how our industry leading booking system for kids clubs can help!

The Ultimate Planner for Your Kids' Club

We've got a ton of free resources you can access now to help improve the efficiency of your club.

Download

How can I get more parents to respond to my parent survey? 

Purpose 

Consider what you are trying to achieve through this survey. Is it to understand why parents are leaving? To gauge areas of improvement at your club? Or perhaps you want to improve the customer service you provide. Keep parents engaged by asking the right questions. You can achieve better customer satisfaction at your kids club with the results of your surveys. 

Variety 

Use a mixture of close-ended and open-ended survey questions in your kids club customer survey. Open-ended questions can give insightful feedback which can be useful when looking to improve your club. Close-ended questions can help you draw clear conclusions on how parents feel about your club. 

Access 

Convenience is key. Participating in your survey should be as easy as pie. Share on social media and pop direct links in emails to encourage engagement. Make sure it can be accessed from mobiles too! Parents are busy and will want a format that is quick and easy to access. 

Voila! Now you have a useful bank of questions to ask parents in your next kids club parent questionnaire. Gathering feedback straight from your customers is vital to taking your kids club from strength to strength. And with the ClassForKids system, we can make communication with parents easier than ever. Our kids club management system allows you to send emails to individuals, specific classes or all kids in one click!

Carmela Caserta

Carmela is our resident Copywriter here at ClassForKids. Her days are filled with pondering the wonder of words, up-cycling them to create something wonderful and swimming in SEO strategy. Outside of the office, she’s buried in fiction novels, invested in edge-of-your-seat crime docs and out with her dog on peaceful woodland walks.